about photo.jpg

Kimberly Fowler

Kimberly Fowler is a pioneer in the fitness industry, Los Angeles Magazine, and has over 20 plus years’ experience in the fitness and wellness industries which includes 16 years as the founder and CEO of YAS Fitness Centers.

A thought leader, she was the first to create a hybrid studio. Shape and Self magazine called her the “Godmother of Hybrids” and she began a movement that forever changed the landscape fitness industry.

Now onto her newest venture, Fowler created WellFit Global Consulting so she can work with other thought leaders and industry giants who are hoping to find the “secret sauce” that Fowler brings to the table. To Fowler, creating community is what sets businesses apart.

Before forming her consulting company, and before founding YAS, Fowler was the COO & General Counsel for Winning Combination, a 200-million-dollar supplement company.

Fowler was also a professional tri-athlete, a sports agent and a lawyer, with a degree from South Texas College of Law. Her undergrad studies were done at Boston University.


Fowler started YAS in 2001 after a serious rock climbing accident that caused her to ask herself, what do I want to do with my life?

This was not the first time Fowler had to deal with a serious health issue. In her last year of law school, Fowler was diagnosed with a brain tumor and was told she only had six months to live. She proved them wrong!

Her tenacity to fight and heal is what has always led her to never take no for an answer and to fight for what she believes in.

With YAS she developed signature classes and created her own style of yoga, Yoga for Athletes®, knows as “The Athletes Secret Weapon”.

Her breakthrough fitness routines have not only been duplicated and repurposed but have been recognized by CBS, PBS, CNN, Good Morning America, Inc. Magazine and so many more.

Her natural ability to market and gain press brought people from all over the world to her flagship location on Abbot Kinney, way before anyone would step foot on that street.

Her vision to foresee what areas are up and coming have been proven multiple times having opened up all of her YAS locations in areas that changed around YAS. She brought community to all of her locations.

book covers.png

Having a national and international presence prompted her to create several DVD’s including Yoga for Athletes®, The No OM Zone, Yoga with Weights and Flat Belly Yoga with Prevention Magazine.

She has also written two books, The No OM Zone and Flat Belly Yoga! Both published by Rodale.

Fowler believes in the importance of giving back and and through YAS Gives Back has raised over $5 million for a variety of organizations that she is passionate about.

She was on the board of directors for ThinkCure, and raised close to 2 million for cancer research and was also on the board of The Cancer Support Community.

Fowler was the face of Chase Ink® for their Small Business Campaign and did a campaign for Got Milk™ as well. In addition, she was sportswear icon, Nike’s yoga athlete for 5 years exposing her to a mega retail company and their operations.

Why hire Fowler? Why wouldn’t you?